European Television & Media Management Academy

Description 

This programme focuses on key aspects of management practice in today’s media business, covering essential subject areas, such as marketing, media law, leadership, strategy, change and innovation.

This programme provides a solid understanding of how traditional business models are challenged and how the creative industries operate and innovate in the light of today’s digital economy. Upon completion, participants are awarded a postgraduate diploma in media management.

The major part of the programme is based on distance learning using a dedicated web platform. Four quarterly on-site seminars provide an induction into academic and industry expertise. Each seminar is followed by a 12-week distance learning phase.

The programme is offered in collaboration with the Media School, Bournemouth University.

Target group 

Professionals from broadcasting, film production, media etc.

Benefits 

Enhanced managerial skills; expanded professional networks at a high level; improved knowledge of business practices in various sectors of the media; acquisition of a recognised post-graduate diploma.

Dates 

May 21, 2011 > June 15, 2012 (inc. distance learning)
Onsite: May 21 > 25, 2011; September 3 > 7, 2011; December 3 > 7, 2011; March 17 > 21, 2012
Schiltigheim – France

Fees 

From €12,060 (excl. VAT ); ‘early-bird’ reductions available; participants pay travel, accommodation, breakfast.

Requirements 

Bachelor’s Degree; 2 years of professional experience in media; English to IE LTS 6.5 (academic) or equivalent.

Participants 

15 

Registration deadline(s) 

Mid-March 2011

European Television & Media Management Academy
Avenue de l’Europe 22a
67300 Schiltigheim – France
T +33 (0)3 8837 2650
F +33 (0)3 8837 2651
Paul Pauwels
pauwels@etma-academy.eu
hirsch@etma-academy.eu

www.etma-academy.eu